what I build
I build what the business actually needs.
I diagnose first, then build a lead-and-customer system that works, without the software pileup.
Owned where possible · Connected on purpose · Managed when it makes sense

- keep what works
- connect the handoffs
- remove the clutter
- add only what earns its place
the rule
The recommendation decides what gets built - not the menu.
Sometimes the website needs work. Sometimes the call handling is the leak. Sometimes you have six tools doing three jobs badly. I start with what should happen, then choose the simplest way to make it happen.
keep
What already works stays.
connect
What needs a clean handoff gets one.
remove
What creates cost or confusion goes.
add
Something new earns its place.
what i may build
One customer journey. Four places I may work.
These are implementation areas, not packages you are required to buy. Scope follows the diagnosis.
01 / get found
$197/month
Help people find and trust you.
Accurate business information, stronger local visibility, and a reputation path that supports the decision to call.
- Directory and listing consistency
- Google Business Profile improvement
- Review collection pathways
- Local search reporting
When local visibility is the prescribed focus
02 / make action easy
$2,997 setup
A website you own, and customers can use.
A custom WordPress site designed around the real next step, not a rental platform or a pile of decorative pages.
- Mobile-first conversion structure
- Core pages, forms, and calls to action
- SEO, schema, analytics, and accessibility
- Performance and hosting setup
Plus $197/month support · Hosting paid directly by you
03 / handle the handoffs
$1,000-$2,000 setup
Answer, organize, book, and follow up.
I connect the parts that handle calls, messages, appointments, reminders, and follow-up—without everything routing through you.
- CRM and pipeline structure
- Phone, chat, forms, and unified inbox
- Booking and missed-call response
- Useful automation and follow-up
Exact scope follows diagnosis
04 / keep it working
Starts at $297/month
Ongoing management when it makes sense.
Some owners want a handoff. Others want the system monitored, maintained, and adjusted as the business changes.
- Maintenance and monitoring
- Process and automation adjustments
- Support and training
- Continued Business Tuning
Most managed scopes run $500–$1,000/month
Not sure which piece you need?
Good. You do not need to diagnose your own system before we talk.

ownership matters
Your business should not disappear when a vendor relationship ends.
I favor systems you control, data you can access, and platforms you can leave without losing your business identity.
01
Your domain stays yours. It remains in an account you control.
02
Your website and customer data stay accessible. You should know where they live and how to take them with you.
03
Your system can change. The business should survive a new tool, provider, or stage of growth.
what I do not build
More technology for the sake of having more technology.
Every extra login, bill, and handoff needs a reason to exist.
01
A rented website you cannot take with you
Your website should remain a business asset, not collateral held by a platform.
02
A six-tool answer to a two-step problem
If three systems do the same job badly, the answer is not always a fourth system.
03
Automation nobody understands
If nobody knows what it should do when it breaks, it was never finished.
How a build begins
Diagnose first. Scope second. Build third.
You know what is being fixed before implementation begins.
01 / fit
Free Fit Call
We talk about the problem and decide whether I am the right person to help.
02 / diagnose
Business Tune-Up
I examine the real journey and identify what should move first.
03 / prescribe
Clear scope
You see what I recommend, what can wait, what I can build, and what falls outside my scope.
04 / build
Implementation
I build and connect the approved pieces in the order the business actually needs them.
Since 2008
Web Design Island has been finding the problem behind the problem.
“Clients can actually find what they need and book without getting lost. More inquiries, more bookings.”
SUSIE ISFREEYA · VERIFIED GOOGLE REVIEW
straight answers
Questions about what I build.
Do I need every part?
No. The diagnosis identifies the part creating the most friction now and what can wait.
Do I have to replace my current website?
No. If it does its job, we keep it. If one part needs repair, I may recommend a focused fix instead of a rebuild.
Can you connect tools I already use?
Often, yes. I first determine what should stay, what needs connecting, and whether the connection is stable enough to trust.
Will I have to manage the technology myself?
Not unless you want to. I can train you, hand over specific parts, or continue managing the system under an ongoing agreement.
How does ongoing management work?
Recurring services begin with a three-month minimum and then continue month to month. Your scope and responsibilities are documented before work begins.
start with the problem
Let’s find what your business needs before we build anything.
Bring me the part that feels messy, slow, unreliable, or too dependent on you.
Free 20-minute conversation · No technology shopping list required